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【虛擬商機】NIKE搶攻「元宇宙」!?一連提交 7 項商標申請為虛擬市場做好準備?
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城中熱話
【虛擬商機】NIKE搶攻「元宇宙」!?一連提交 7 項商標申請為虛擬市場做好準備?
Smartties
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November 4, 2021
元宇宙(Metaverse) 概念成為未來發展主流趨勢,近日,運動服裝巨頭 NIKE 亦為元宇宙做好準備。據《CNBC》報道,美國專利商標局(USPTO)表示,NIKE於10月底提交相關商標申請文件,顯示其有意販售虛擬品牌運動鞋和服裝。 美國專利商標局透露,NIKE提交了包括「Nike」、「Just Do It」、「Air Jordan」、「Jumpman」和其標誌性Logo在內的 7 個新商標申請。NIKE在商標用途描述中表示,此商標用於可下載的虛擬物品,包括具有電腦編程特性的運動鞋、衣服、頭飾、運動背包等產品,讓用戶在虛擬的網路世界中使用。這意味...
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